Making the Ask

YOU are the link to helping Children’s of Alabama save lives and treat thousands of kids every year. Asking a customer/member to help only take a few seconds, but can make an impact to last a lifetime.

Important Facts to Know:

• Children’s of Alabama is your local Children’s Miracle Network Hospital
• Funds raised from your CMNH campaign stay local and support patients and families at Children’s of Alabama
• Money raised is used for things like care, research, equipment, education, and programs that help kids in the hospital

Ways to ASK
There are all kinds of ways to engage your customers/members to donate. Here are some common ways to ASK:

• “Would you like to help us help sick kids treated at Children’s of Alabama?”
• “Would you like to be a part of our __________(name of campaign) Campaign? We are raising money for kids at Children’s of Alabama.”
• “Would you like to donate $1 to Children’s of Alabama?”
• “Would you like to donate your change to Children’s of Alabama?”
• “Would you like to round up to support the kids being treated at Children’s of Alabama?”
• “Would you like to donate to help kids like ________(name of patient whose story you are wearing/displaying) at Children’s of Alabama?”

Remember to ask:

• Sincerely
• From the heart
• By looking the customer in the eye
• With confidence (YOU are helping kids at Children’s!)
• Expecting the customer/member to give