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Phi Mu Alpha Gamma- 24 Hour Online Fundraiser

The Alpha Gamma chapter of Phi Mu isn’t letting COVID-19 stop their efforts to help the kids at Children’s of Alabama! The sisters of Phi Mu at Samford University, in Homewood, AL, used this social distancing time to pivot to virtual fundraising. By using the website, “” Phi Mu made it easy for members of the community, family, and friends to donate to their fundraiser. This online fundraising campaign was called, “24 Hours for CMNH”. Using Instagram and other social media to publicize, members raised money for 24 hours. All proceeds went on to benefit Children’s of Alabama. Caroline Tane, Phi Mu Philanthropy chair had nothing but positive things to say about their nontraditional fundraising, “We campaigned on social media and received overwhelming support from people all over the country. We are so thankful for the generosity of those who donated and I am so proud of the hard work of the women in our chapter that made this event possible. CMNH is such a huge part of who we are in Phi Mu, and we love being able to serve this incredible organization. We are so glad that we were still able to support Children’s, even from a physical distance!”


Other sisters of the chapter used their positions to help make the fundraiser come to life on social media. Here is what Aubrey McDonald, Phi Mu Public Relations chair, had to say, “I wanted to honor those serving tirelessly at CMNH by working with Caroline to put together a campaign that would catch the eye and spotlight how important CMN Hospitals are. I may not be able to physically serve CMNH at a local hospital while we live with COVID-19, but I hoped to support them as well as I could.”

Instagram Story post’s like this one, helped members use their followers to raise money.

Although fundraising might look different than normal for these women, and plenty of other organizations, that didn’t stop them from setting a goal and sticking to it! Not only did this Phi Mu chapter reach their goal of $4,000, but they passed it. These ladies went above and beyond by raising $4,686! From everyone at Children’s of Alabama, thank you to all the women of Phi Mu for making this online fundraiser so successful.

At the end of their 24 hours, Phi Mu posted another Instagram story like this one to reveal their total raised!